Some Grocers Abandon Rebates for Reusable Bags
USA Today 3.25.11
Grocery store chains including Kroger and Safeway are beginning to move away from the pennies-per-bag rebates they once supplied, saying they don't do enough to prevent customers from forgetting reusables in their cars or at home. In order to avoid plastic-bag bans and taxes, which could potentially cost supermarkets or their customers more money, many chains opted for rebates (credits), but they didn't produce the results owners hoped for.
Company officials said customer feedback indicates most want to use reusable bags, but it’s a matter of making it a habit. Kroger is utilizing plastic bag recycling containers and sprinkling parking lots with signs asking, "Are your reusable bags still in the car?" Kroger also holds bag design contests and giveaways and sends shoppers coupons for reusable bags.
Read about our stance on the downsides of cheap reusables here.
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Image: USA Today









